Describe the possible barriers to entry and exit for (a) a group of nurse practitioners who practice in primary care wanting to establish their own independent office to care for patients with primary care medical needs.
1. Describe the possible barriers to entry and exit for (a) a group of nurse practitioners who practice in primary care wanting to establish their own independent office to care for patients with primary care medical needs, (b) a pharmaceutical company considering offering a new drug for the treatment of renal disease, and (c) and entrepreneur waiting to establish a mobile-based physician consult service for minor medical problems.
2. What environmental factors would you suggest account for (a) in-company clinics that deal with the employee medical problems such as the one established by Toyota (from the text), and (b) the success of after-hours clinics and urgent -care facilities in many metropolitan areas?
3. A primary care medical group has a list of patients who had once used the group on a regular basis as their primary source of care. However, scanning their records, these patients had not been in for an appointment in the past 2 years. The senior partner wants to send them an informational flyer about the practice and a refrigerator magnet that has the group’s telephone number and after-hours service number. As the marketing director for the practice evaluate this approach in light of the HIPAA regulations. Can it be implemented, why or why not?
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